Company Info
IU School of Medicine Human Resources
340 W 10th St, FS 5105
Indianapolis, Indiana (United States)
Phone:3172782632
Web:
Public Relations Manager (Communications Generalist)
Location: Indianapolis, Indiana
Job Category: Online | New Media,Public Relations | Marketing
Job ID: 11778
Employment Type: Full time
Salary: per year
Posted: 09.03.2024
Occupations:
Job Description:
Department-Specific Responsibilities
- Develops and executes earned media strategy that elevates and protects the IU School of Medicine's reputation among key audiences, including journalists, legislators, prospective faculty and students, and the public.
- Proactively pitches news and experts to local and national journalists and serves as the school's primary contact for media inquiries.
- Writes and coordinates approval of press releases, media advisories, blog stories, etc. and related photo and video assets and posts them to the newsroom website and other media distribution channels.
- Manages schoolwide public relations calendar, often coordinating announcements and media pitches with school and university level colleagues, as well as external partners.
- Tracks media coverage for reporting purposes.
- Researches, identifies, and builds relationships with relevant local and national journalists.
- Leads media trainings for faculty, staff and students, and regularly provides public relations guidance to communications colleagues across the school.
- Helps manage the school's public-facing photo and video library.
- Identifies new public relations ideas and opportunities in support of the school's 2030 Strategic Plan.
General Responsibilities
- Independently creates basic and complex communications for print and e-distribution on behalf of department or functional area within department and in support of departmental goals and objectives; communications may be interdepartmental; staff, faculty, or student-focused; or external.
- Responds to inquiries and requests and explains policies, procedures, and context of communications.
- Manages relationships with various internal and external stakeholders and creates communications coverage for relevant initiatives, events, and programs.
- Prepares communications timelines and shares progress of communications toward relevant deadlines with manager, team members, and other relevant constituents.
- Regularly monitors relevant social media and news sites; researches relevant subject matter to increase knowledge in area(s) of specialty.
- Utilizes various communications software programs and delivers communications in multiple formats to a variety of audiences.
- May provide guidance to lower-level Communications Generalists.
Job Requirements:
Qualifications
Combinations of related education and experience may be considered. Education beyond the minimum required may be substituted for work experience. Work experience beyond the minimum required may be substituted for education.
EDUCATION
Required
- Bachelor's degree in communications, journalism, English, public relations, or related field
WORK EXPERIENCE
Required
- 2 years in relevant field
Preferred
- 2 years of public relations or journalism experience
SKILLS
Required
- Proficient communication skills
- Maintains a high degree of professionalism
- Demonstrated time management and priority setting skills
- Demonstrates a high commitment to quality
- Possesses flexibility to work in a fast paced, dynamic environment
- Seeks to acquire knowledge in area of specialty
- Highly thorough and dependable
- Demonstrates a high level of accuracy, even under pressure
Preferred
- Familiarity with media industry and AP Style
- Demonstrates videography and/or photography skills